Top 7 Ways To Grow Your Medical Practice
Healthcare marketing is essential to the success of medical practices. For a medical practice to grow, a doctor should see 30 to 50 new patients every month. Moreover, to attract new patients, a practice must offer competitive services at reasonable pricing.
Retaining existing patients also demands hard work and dedication.
While it is important to maintain a relationship with your existing patients, it is equally important to grow your practice and add new patients. Of course, there are the usual ways to achieve this, including marketing techniques and referral programs, but there is much more you can do. Here are some proven ways to help you grow your practice and add new patients:
- Grow Digital : Now a days, 91% people are spending average 6 to 7 hours on their mobile phones. People are spending average 4 to 5 hours on social media platforms. Before visiting to any Doctor, patients are checking their profile on Google. So, having your Digital presence is must. Click2Cure provides your Landing page, appointment page which is again SEO friendly and having high conversion rate so patients can easily book your appointment.
- Train your staff : Your team will get to interact with your patients before they meet you. So train your staff to present a great first impression and address patients’ questions regarding your practice. They should be able to pass on good confidence to patients.
- Provide Digital Experience to Patients: Click2Cure provides follow up automation where once any visitor has come to your landing page then SMS will be sent automatically and Doctor should not be bothered about it. We provide QR code by which can be sticked at your reception and also should be placed on your file and prescription so your existing patients can easily book your appointment.
- Google My Business : Register yourself on Google My Business. Click2Cure will help your Google My Business Profile before we onboard you. We optimize your profile too. We set up your own landing page with Google My Business.
- Connect with the community: Connecting with your community will give you an opportunity to educate people around you and expand the list of potential patients. Organizing small camps, health check ups, seminars, writing blogs, uploading testimony on Landing page are very important to provide social proof to your potential patients.
- Run Digital Campaigns: Click2Cure will help you to run digital campaigns for you on Facebook and Instagram. All inquiries will be captured in the CRM given by Click2Cure so you should not maintain any excel sheet or Google sheets. As soon as inquiry is received, Click2Cure will send an SMS with your appointment link. We have seen excellent response to convert patients through our Digital campaigns which are highly affordable.
- Deliver quality service: There is no way your patients will refer your practice to others if they aren’t satisfied with your attitude and services. Your manners and the look and feel of your clinic are extremely important. You must be able to communicate well with your patients and make your presence positive and uplifting.
Along with that Click2Cure provides your own What’s App chat bot configured on your mobile number so patients can call on that number or also can chat with chat bot. You can configure video, images, PDF files in your chat bot. To retain your existing patients What’s app chat bot is the best tool.
As a Doctor Growth Platform, Click2Cure understands what works for different specialties. We can introduce you to the best marketing, remarketing/retargeting strategies that will draw more new patients to your practice. Moreover, we are aware how to develop effective marketing plans that will lead to significant growth in your medical practice.
To find out more, contact us today.